While we are on the theme of electronics, here is a new item and design that is new to premium markets.  First, I must say that this concept is a winner.  IPOD’s are continuously gaining more and more users.  And while many people think of Ipods as music devices, they are starting to gain favor for training, educating customers, podcasting, carrying digital files, etc, etc, etc…  Here is one creative use.  Offer one of these devises to your employees with the understanding that they will be receiving important company information that they need to agree to listen to.  Then have all of your office policies relayed by podcast.  These will get uploaded every time they connect to a company computer.  Then a questionaire would be sent out to your employee that would require them to confirm that they have listened to and agree with the company message.  This is a huge legal benefit to the company and a nice perk for the employee.  How about this as a recruiting tool at job fairs?  Would the words “Receive your free IPOD” get attention?

For creative ways to use promotional products with a true unique flair, contact sales@caseandtote.com. ]]> http://www.execmagazine.com/custom-ipod-and-custom-flash-drives/feed/ 0 http://www.execmagazine.com/learn-podcasting-there-is-always-something-new/ http://www.execmagazine.com/learn-podcasting-there-is-always-something-new/#comments Fri, 14 Sep 2007 22:20:13 +0000 admin http://www.execmagazine.com/learn-podcasting-there-is-always-something-new/

Have you listened to your first podcast yet?  I remember many many moons ago, actually only back in 1989, my wife and I would sit at home and listen to Charles Stanley on the radio.  When we were not going to be home, we would record him on a cassette play and listen to him later that week.

Well a few months ago my son was insistent that he get an Apple computer for college and along with it came a free IPOD.  In exchange for $150 in spending money for school, I purchased it from him.  I was immediately hooked.  There are so many applications for these tiny items, no wonder you see them flossing many young American ears.

As a business man that is in marketing, I always believed that you needed to touch your client/prospect in multiple ways.  My rule of thumb has always been by mail, phone, e-mail and web.  Clearly podcasting will be taken to new levels as time progresses.

Along with information that can be found online, I believe this is a great book to help get you started.  Podcast Solutions: The Complete Guide to Podcasting (Solutions)

As for Charles Stanley… You can subscribe to his podcasts at www.intouch.org and listen to them any time you wish.  Please send us your podcast if you would like it posted. ]]> http://www.execmagazine.com/learn-podcasting-there-is-always-something-new/feed/ 0